Toy Story Opening



http://video.google.com/videoplay?docid=-1605574073614613103

Toy Story as been my favourite film since I was 3 years old. It was made by pixar and the quality of the film for the time that it is made in is amazing. You can tell it is a family film straight away for the first scene when the shot turns from the wall paper down to a lot of cardboard boxes coloured imaginatively by a child in to a cowboy weston style town. Then you see a childs hand pop out the corner with a toy and you hear the boy (Andy) voice over the toy "alright everyone this is a stick up" at this point you know it is a young boy playing with his toys. We see Andy's idolisation for woody in the first scene as well as he makes him the hero in his game and from that moment you Know that woody is the main caricature in the story. I think this is a very good opening to a film as it is very efficient and affective for a family film.      


Scary Movie

http://www.youtube.com/watch?v=HCJDZwVwJaY


At the beginning we see a typical horror stereo type of a young woman on her own in a big supposedly empty house and there is a phone call from a stranger. They first joke is very soon and you immediately know it is not a serious scary film and you are fully aware it is a spoof comedy. They girl and the creepy man on the phone start talking about scary movies while she goes around locking doors. She then says "why do you want to know my name" then he says "I want to know who Im looking at" this is meant to add a sense of horror but they then follow it up with a joke to keep it light hearted and adds an element of dark humour. They add horror music ironically to add tension then when the horror music climaxes the punchline of another joke it said and the horror music starts again. It then starts to go back to the stereo typical horror movie and she says "i'm calling the police". This opening is affective because it is unique in the fact that it would not work for any other genre.

Media Institutions 

An Institution is basically a money orientated organisation. They can generally produce there own entertainment, advertise it so we eventually end up watching or listening to it.

There are many different institutions but just one of the main ones is Walt Disney as they own most of the media companies we see everyday.

Here are some examples of products Institutions use:

1. internet 
2. film
3. print (magazine or newspapers)
4. music
5. broadcasting (television and radio)

These five main advertisement section in which the main way companies such as walt disney use in order to advertise there products. Walt disney use all of these methods because they have so many intertwined companies that they own.

examples of some of what walt disney own:

Touchstone pictures 

ESPN

Marvel Entertainment

Disney parks and resort

consumer products associated with Disney 

E.g. Disney channel & Disney Radio 

ABC entertainment 

Walt disney is a huge combination of businesses and many people do not realise just how much some institution really own. How ever institution such as Walt Disney try to stay close to there roots by only creating mainly wholesome family entertainment and by alway making sure there is a happy ending or an happily ever after.  

The reason I chose to study AS Media was due to the fact my future career path i have chosen which involves a lot of understanding about the media around us. Most of my piers took media in GCSE and enjoyed it a lot and advised me to take it in A level as they knew it was something that i would not only find very interesting but also very useful in my future career.
I believe that I will benefit vastly from this course and providing I get the grade I am aiming for I will consider it a great achievement on my CV for future employers or on my university application forms.
I have alway wanted to learn how film are edited and shot and i think this course will provide me with the skill i have alway wanted.
I also enjoy analysing things such as television programmes as well so when I heard that was part of the course I was very happy as I knew that would be something i would truly enjoy doing during lesson. I am also fascinated with the music industry and that is hopefully going to be part of my future career so i am hoping to get a lot of inside knowledge on what you should and shouldn't do when you are in this certain type of industry.

This is our first video filmed with 3 different shot angles.
As you can see here we film a wide verity of shorts and included shot-reverse-shot which was a very hard shot to do as you have to use a variety of angles.
180 Degree Rule
This guideline was put in place so the or audience doesn't get confused of where both characters are standing or who they are talking to.
 It works like this:
one character must stand to the left and the other must stand to the right and they both have got to be completely in line with each other and facing each other. (this is to make sure the audience knows that the two characters are talking to each other.)

Shot-Reverse-Shot 
This technique is used in nearly every movie or television programme and sometimes its sometimes even used in music videos. It is mostly used when to characters are conversing with each other. It also gives the audience a chance to see the facial expressions of each of the characters faces.

We can see here from this picture how shot reverse shot is used.

Match On Action
Also known as "cutting on action" which is actually an editing technique in which one shot cuts into another shot so you can see what is happening in the other shot. This creates a visual bridge which is when you can clearly see something changing from shot to shot.

This technique is used in a lot of television programmes and movies because it can easily keep an audiences attention because is makes the scene seem more interesting as there seems to be a lot going on. It is a useful technique because it still keeps the same atmosphere (E.g. if you were building suspense) And it stops you from either moving to a completely different surrounding or just staying in the one place which would make it seem boring.